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Crabtree & Evelyn introduces its new Avocado, Olive & Basil Collection

Woodstock, CT | 2/1/2012

Crabtree & Evelyn introduces its new Avocado, Olive & Basil Collection.

Inspired by the philosophy of its namesake, John Evelyn, to “Explore everything, keep the best”, Crabtree & Evelyn has searched the world for the finest quality plant extracts, botanical oils, and emollient butters to create its Avocado, Olive & Basil Collection. This exquisite collection blends carefully selected ingredients drawn from nature to deliver an ultra-moisturising benefit.

The avocado fruit, indigenous to Central and South America, has long been hailed for its natural healing and beneficial properties, particularly the ability to moisturise and soothe the skin. In the Mediterranean, olive oil has been used for centuries in skin care, culinary, and medicinal applications, earning it the reputation of “liquid gold”. It is the combination of these two fruits with the restorative and aromatic properties of basil that has resulted in a new ultra-moisturising body and hand care range. These antioxidant-rich fruit oils and soothing basil will help to condition, restore, and moisturise your skin.

Central to this collection is a luxurious Skin Nourishing Body Butter, which will moisturise the driest skin and can be massaged into thirsty skin anytime for ultimate deep conditioning.

The unique fresh green herbal fragrance captures the scent of avocado and olive blossoms, basil, sage, and Mediterranean herbs, making it suitable for both men and women. The entire range is suitable for all skin types and is formulated without parabens, phthalates, sulfates, propylene glycol, and mineral oil.

PRODUCT OVERVIEW:

Revitalizing Bath & Shower Gel250 ml ($20.00)

This Bath & Shower Gel is formulated with conditioning avocado extract, rejuvenating olive fruit extract, and soothing basil extract for skin that is fresh and gently moisturized.

Skin Revitalising Body Lotion250 ml ($22.00)

This Body Lotion is formulated with avocado fruit extract and shea butter to condition dry skin, basil extract to soothe, and avocado butter to moisturise and nourish the skin for a softer and smoother finish.

Skin Nourishing Body Butter225 g ($34.00)

The luxurious, deep-conditioning Body Butter will condition even the driest skin. Contains conditioning avocado and shea butters, richly moisturising beeswax, soothing basil extract, and rejuvenating olive fruit extract for exceptionally soft skin.

Ultra-Moisturising Hand Therapy100 g ($19.00)

Our award winning Hand Therapy is packed with ultra-moisturising ingredients – nourishing shea butter and avocado fruit extract condition the skin, while avocado butter helps leave it softer. Formulated with a blend of vitamins C, E, and tocotrienol, rich in antioxidants, along with myrrh extract to help condition nails and cuticles– all to leave your hands wonderfully soft and supple.

About Crabtree & Evelyn

A pioneer in botanical formulations for over 35 years, Crabtree & Evelyn searches the world for luxurious ingredients and fragrance experiences to create indulgent moments to enjoy every day. Inspired by John Evelyn, the 17th century renaissance Englishman whose travels for rare botanicals and plants and whose motto ‘explore everything. Keep the best’ inspire us to this day. The Crabtree & Evelyn logo is a nod to our pioneering, botanical heritage – the crabapple tree is the original species from which all cultivated apple trees have derived.

Crabtree & Evelyn is available online and in more than 40 countries, with over 6,000 locations and 500 concept stores worldwide. For more information or to purchase products, please visit www.crabtree-evelyn.com or call 800.CRABTREE.

Media Contacts:

Kate A. Bucklin, Marketing & PR Specialist Crabtree & Evelyn
102 Peake Brook Road
Woodstock, CT 06281-3429
Phone: 860.928.2761 x 3371
kbucklin@crabtree-evelyn.com